For Founders & Heads of Growth
Know whether growth is real before you add more budget.
Kleerr shows whether paid spend created new customers, recycled existing demand, or received credit for revenue that was already coming. Every answer ties back to refund-aware Shopify orders.New-customer growthRefund-aware revenueOrder-level evidence
Customer growth
See whether the business is acquiring customers or recycling them.
- New versus repeat customers on every paid order
- New-customer acquisition cost by channel and campaign
- Refund-aware revenue and the orders behind every result
Budget decisions
Move budget with evidence you can defend.
- Compare channels on one consistent acquisition and revenue method
- Trace a campaign result back to individual orders and source evidence
- Separate a weak channel from a tracking or attribution problem
Put the decision to work
Turn better customer knowledge into better targeting.
- Exclusions, retargeting, and lookalike seeds from real customer states
- Audience membership updates as customers browse, buy, refund, or return
- Verified purchase, revenue, and customer-quality signals sent server-side
Decisions this page supports
A clearer answer for the questions leadership asks every week.
Is growth actually accelerating?
See customer-base growth separately from repeat revenue and platform-attributed conversions.
Where should the next dollar go?
Compare channels and campaigns on verified new-customer revenue and acquisition cost.
Can we defend this forecast?
Use order-level evidence and consistent definitions when explaining the growth plan.
FAQ
Questions founders and growth leaders usually ask
What will I learn first?
You will see where ad-platform claims differ from Shopify revenue, how paid orders split between first-time and repeat customers, and which channels or campaigns have the strongest order-level evidence.
How does Kleerr define a new customer?
Kleerr uses the Shopify customer and order history available to your store, rather than relying on an ad platform to decide whether a conversion represents a new buyer.
Are refunds included?
Yes. Kleerr reconciles revenue after refunds so a campaign with high gross sales and poor revenue quality does not look healthier than it is.
Does this replace our ad platforms or lifecycle tools?
No. Kleerr gives Meta, Google, TikTok, Klaviyo, and other connected tools a cleaner customer and revenue view while keeping your cross-channel measurement independent.
How does the analysis turn into action?
Use verified customers for recent-buyer exclusions, high-intent retargeting, and first-time or high-value lookalike seeds. Eligible conversion and value signals can also be sent to connected ad platforms server-side.
Know what is creating customers before you approve more spend.
Connect Shopify and your ad accounts for a decision-ready view of customer growth, acquisition cost, and the evidence behind the next budget move.